In an effort to give consumers a viewing experience as intended by the Filmmaker, Sony Electronics has announced “Netflix Calibrated Mode.” Available on the new Sony MASTER Series A9F OLED and Z9F LCD TVs, the new mode is said to ensure cinematic fidelity while viewing content on Netflix. The technology was developed by Sony picture quality engineers, in collaboration with Netflix color scientists, so that with one simple menu setting, Netflix members can enjoy studio-quality picture mastering in their living room. The MASTER Series A9F and Z9F with Netflix Calibrated Mode will be available across North America in the fall of 2018, with pricing and retail availability to be announced later.