Blackmagic Design has announced a new lower price for the Blackmagic Pocket Cinema Camera 4K of US$995. This is a reduction of $300 designed to make this camera more affordable for customers working on digital film as well as live production with the new ATEM Mini switchers. The Pocket Cinema Camera 4K features a 4/3 image sensor with 4096 x 2160 resolution and an MFT lens mount. It has wide dynamic range for digital film and DaVinci Resolve color science, but it also has a color corrector built in, tally and remote control for live production

Other Blackmagic Design news includes the addition of several new features for Blackmagic Cloud. The cloud storage app has a new icon view with thumbnails which can be scrubbed to preview footage, as well as a new inspector panel for easily viewing clip metadata. Users can also now share a presentation with a client who is not a member of Blackmagic Cloud via a URL, so they can collaborate and group chat with them. These new features are available online now free of charge at cloud.blackmagicdesign.com.

For more details on these announcements and other Blackmagic Design products visit: https://www.blackmagicdesign.com/